It is not possible to completely block Facebook ads , because it is thanks to advertising that the use of the website is completely free. Based on algorithms, Facebook tries to select advertisements that are interesting and relevant to a given user. However, if for some reason we do not want to see an advertisement, we always have the option of selecting the „x” in its upper right corner and then clicking the command ” I don’t want to see this „.
How advertising preferences work
We are not able to completely block Facebook ads , but thanks to our advertising preferences, we have an influence on what ads are displayed to us, as well as check why a given ad is shown to us.
To check and change our advertising preferences, select the x or v icon in the upper right corner of any Facebook ad , and then select the ” why do I see this ” option . An explanation of why the advertisement was shown to us will be displayed, in addition, it is possible to add your profile to the group of recipients of this advertisement and to leave it.
After selecting the ” advertising preferences management ” option, we can see more audiences to which we belong and who decide which ads are displayed to us on Facebook . It is worth remembering that by making changes to the advertising preferences, we can only influence the type of ads displayed to us, not the number of them.
How to block Facebook ads?
It happens that advertisers who purchase ads on Facebook want the website to show their ads to various groups of recipients, based on their likes. This means that, leaving the group of volleyball fans, and remaining in the group of football enthusiasts, we will continue to receive advertisements for a sports shoe manufacturer whose target group are sports enthusiasts.
It is worth remembering that Facebook has all of our basic data necessary for effective selection of advertisements. Facebook always uses information such as our age, gender and place of residence as well as the type of device from which we log in to the website to select advertising materials.
How does Facebook select ads?
THE PREMISE OF FACEBOOK IS TO SHOW USERS ADS THAT WILL BE AS EFFECTIVE AND USEFUL FOR ADVERTISERS AS POSSIBLE.
For this purpose, the website selects advertisements for a given user on the basis of information provided on Facebook (e.g. likes), other data from the user’s Facebook account, such as gender, age or place of residence, and information provided by advertisers who may already have, for example, addresses . target audience email and activity on other websites and apps.
As Facebook users, we have the right and the ability to set our advertising preferences and display ads based solely on our interests in our account. We cannot completely block the ads from showing on Facebook, but we can fully decide what types of advertising will be presented to us.